Website Design & Development Genres Overview

Many vertical markets have website genres that are honed for their needs. Typical site genres are: e-Commerce sites selling products, Sites which market services, Blogs, News sites, Nonprofits. Websites typically use components from multiple genres, e.g. an e-Commerce site containing a blog as part of the social networking aspect of web sales. By specializing the platform to a vertical market a better out-of-the box fit is created.

Website Design & Development Genres Technical Details

The customer requirements within any given vertical market are typically similar in that they aim at solving the same or similar problems. Having the jump start of a platform honed for a vertical market means less custom development and thus time to market.

The common parts of a website that have been created and used previously are more robust than any new additions. This is true since the common parts have been reused and tested in many different websites.

The economy of scale rule dictates that the more common components that we are able to reuse in building multiple websites, the less the per website costs. The incremental cost incurred to build a custom new website is much smaller than that which is required to build the complete website from scratch.

The common components which handle on-line financial transaction have been tested over time to be hacker proof. Security is designed into any product from the start, not an addition that occurs after the fact. Our reuse of these components and constant validation over time guarantee the security of these systems.